Green Bay, Wisconsin population is 106,675 as of July 1, 2025 (U.S. Census Bureau Vintage 2025 estimate), ranking #307 nationally and #3 in Wisconsin. Cost of living runs 6.9% below the U.S. average (BEA RPP 2024); a family of four needs roughly $98,477/yr to break even (2025 modeled). This profile draws on 13 federal datasets covering population, housing, income, employment, climate, and risk.
At a glance.
2025 population
106,675
+219 in the last year
Top 2% of 19,483 U.S. cities
Census Vintage 2025
Cost of living
RPP 93.1
−6.9% vs US
Green Bay, WI metro · BEA 2024
Family-of-4 budget
$98,477/yr
+23% vs US
Modeled 2025 · federal sources
Median HH income
$66,206
−15% vs US
ACS 2020–2024 5-yr
Median home value
$207,200
−32% vs US
ACS 2020–2024 5-yr
2-BR fair-market rent
$1,164/mo
HUD FY2026 · 40th pct
Avg July high
78°F
NOAA 1991–2020
Gigabit broadband
49%
ISP-reported, FCC BDC
Explore Green Bay, WI demographics, including age, race and ethnicity, households, origins, language, and education.
How many people live in Green Bay?
106,675 people live in Green Bay as of July 1, 2025 (U.S. Census Bureau Population Estimates Program, Vintage 2025), the #307 largest U.S. city.
How big is Green Bay?
Green Bay covers 45.5 square miles of land and 10.3 square miles of water. Its population density is about 2,346 residents per square mile of land. Compare U.S. cities by land area →
Source detail: 2025 population
2025 population
Source agency
U.S. Census Bureau, Population Division
Dataset
Census PEP
Vintage / period
Vintage 2025 (Jul 1, 2025)
Native geography
Census PEP subcounty place records for the included city universe.
Transformation
Copied from POPESTIMATE2025, joined by Census GEOID, and used for ranks, filters, and city pages.
Known limit: Annual estimate, not a decennial count; each new PEP vintage can revise the prior series.
Population shrank 0.6% from the April 2020 base to mid-2025.
Vintage 2025 · annual estimates
Recent history (V2025 series, 2020 base → 2025).
2020 base: 107,367 → 2025: 106,675 (-0.6%)
Year
Population
Reference date
2020 base
107,367
April 1, 2020
2020
107,301
July 1, 2020
2021
105,602
July 1, 2021
2022
105,783
July 1, 2022
2023
106,291
July 1, 2023
2024
106,456
July 1, 2024
2025
106,675
July 1, 2025
Earlier history (2010–2019, prior Census vintage)
These figures come from the U.S. Census Bureau’s Vintage 2019 release — a separate, earlier methodology. They’re shown here as historical context only; the 2010 and 2019 values aren’t directly comparable to the 2020–2025 series above.
Population grew 0.6% from the July 2010 estimate to 2019 (V2019 — see seam note below).
Green Bay is the #307 largest of 19,483 U.S. cities and #3 in Wisconsin.
▸Show the analyst detail (9 rows)
Measure
Value
Note
2020 base
107,367
April 1, 2020 census base
5-yr change
-692
2020 base → 2025; within V2025
5-yr change %
-0.6%
within V2025 only
1-yr change
+219
2024 → 2025 estimate
1-yr change %
+0.2%
within V2025 only
Density
2,346
people per sq mi, land only
Land area
45.5
sq mi (2025 Gazetteer)
U.S. rank by population
#307
of 19,483 cities
State rank by population
#3
of 608 in Wisconsin
What is the median household income in Green Bay?
Median household income is 15% below the U.S. median ($66,206 vs $77,719); 14.7% live in poverty — 2.2 points above the 12.5% U.S. rate.
Median household income$66,206
US
Green Bay: $66,206 — 15% below the US median of $77,719.
Scale: 10th–90th percentile of cities with ACS income data
Green Bay
$66,206
United States
$77,719
Income and poverty estimates for Green Bay from the U.S. Census Bureau's American Community Survey (ACS) 5-Year estimates (window 2020–2024). Every figure is shown with its 90% margin of error (MOE). Cells where the ± margin exceeds half the estimate are flagged "low precision." See methodology §12.
Measure
Estimate
± margin / note
Median household income
66,206-14.8% vs US
±2,083
Per capita income
35,940-17.0% vs US
±1,390
Population in poverty
14.7%
share of population for whom poverty status is determined
Median home value is 32% below the U.S. median ($207,200 vs $303,400); median rent is 31% below ($932 vs $1,348); price-to-income ratio is 3.1×, making it 1.2× as affordable as the typical U.S. city (3.9×).
Median home value$207,200
US
Green Bay: $207,200 — 32% below the US median of $303,400.
Scale: 10th–90th percentile of cities with ACS home-value data
HUD 2-BR fair-market rent$1,164/mo
US
Green Bay: $1,164/mo — 8% above the US median of $1,077/mo.
Scale: 10th–90th percentile of cities with a HUD Fair Market Rent
Poverty (Census SAIPE 2024, model-based), unemployment (BLS LAUS 2024 annual averages), and remote-work share (ACS 2020–2024) for Green Bay. Numbers are labeled at their native grain — place-grain when BLS publishes it, otherwise per-county. We do not compute population-weighted county averages. See methodology §13.
Measure
Value
Grain
Unemployment rate (annual avg)
2.8%
Green Bay (BLS sub-state LAUS)
Civilian labor force
56,011
2024 annual avg
Worked from home
10.7%-23.3% vs US
share of workers 16+ commuting from home · U.S. median: 14% · ACS
County context — Green Bay sits in Brown County:
County
Poverty rate
Median HH income
Unemployment
Brown County
8.2%
$80,803
2.6%
Top industries by private employment — NAICS supersectors rolled up from Green Bay's linked county in the U.S. Bureau of Labor Statistics' Quarterly Census of Employment and Wages (QCEW, 2024 annual averages). See methodology §11.
#
Industry (NAICS supersector)
Private employment
Avg weekly wage
#1
Manufacturing (31-33)
28,647
$1,312 / wk
#2
Health care and social assistance (62)
24,050
$1,268 / wk
#3
Retail trade (44-45)
15,350
$691 / wk
#4
Accommodation and food services (72)
12,605
$421 / wk
#5
Wholesale trade (42)
8,292
$1,510 / wk
What workers earn in the Green Bay, WI metro — top occupations by employment plus six curated benchmarks (registered nurse, software developer, elementary teacher, general manager, retail salesperson, truck driver). Wages are metro-area medians from the U.S. Bureau of Labor Statistics' Occupational Employment and Wage Statistics (May 2025). See methodology §25.
Heavy and Tractor-Trailer Truck Drivers is the largest tracked occupation in the Green Bay, WI metro (4,860 jobs, median $59,810/yr).
▸Show all 13 occupations
Occupation
Employment
Median annual
Median hourly
Fast Food and Counter Workers
3,930
$28,640
$13.77
Customer Service Representatives
3,670
$46,880
$22.54
Laborers and Freight, Stock, and Material Movers, Hand
3,650
$44,010
$21.16
Home Health and Personal Care Aides
3,540
$35,730
$17.18
Cashiers
3,510
$30,380
$14.60
Office Clerks, General
2,860
$45,440
$21.85
Janitors and Cleaners, Except Maids and Housekeeping Cleaners
2,600
$35,740
$17.18
Heavy and Tractor-Trailer Truck Drivers · benchmark
4,860
$59,810
$28.76
Registered Nurses · benchmark
4,680
$84,700
$40.72
Retail Salespersons · benchmark
4,120
$34,090
$16.39
General and Operations Managers · benchmark
2,110
$112,500
$54.09
Elementary School Teachers, Except Special Education · benchmark
All items run 6.9% below the U.S. average (RPP 93.1); rents run 25.3% below (RPP 74.7) — the metro's housing affordability is the main driver.
Cost of living (RPP, all items)RPP 93.1
US
Green Bay's cost of living runs 6.9% below the U.S. average (RPP 93.1 vs 100).
Scale: 10th–90th percentile of metro/non-metro areas with a BEA price parity
BEA Regional Price Parity (all items)
RPP 93.1
−6.9% vs U.S. average · BEA 2024 · Green Bay, WI metro
HUD Fair Market Rent, 2-BR
$1,164/mo
FY2026 · Green Bay, WI HUD Metro FMR Area
State income tax (top marginal rate)
7.65%
4 brackets · TY2025
Family-of-four monthly budget total
$8,206/mo
3BR rent + food + childcare + taxes + transport · federal sources
Single-adult monthly budget total
$3,920/mo
1BR rent + food + taxes + transport · federal sources
Local income tax
—
not applicable in Wisconsin · no modeled local income tax
Household budget figures are arithmetic floors using current federal sources at the grains documented in methodology. Not a recommended salary, not a poverty threshold, not a composite score.
9.0% foreign-born (U.S. median 14%); Spanish is the most-spoken language at home other than English (11.8% of residents 5+).
A quick read on Green Bay's residents — nativity and languages spoken at home shown above, from the ACS 5-Year 2020–2024. The full demographic breakdown (age, race and ethnicity, household types, and educational attainment, each with its margin of error) lives on the demographics page.
These are K-12 public school districts. Higher education (colleges and universities) is not represented in this dataset.
Public school districts serving Green Bay, from the NCES EDGE Geographic Relationship Files (GRF25, 2024–25 school year boundaries). The join is many-to-many — large cities often span multiple districts, and one district often serves multiple cities. Sorted primary district first. See methodology §12 for the consolidated-city fallback and Milford CT special case.
Source: NCES EDGE GRF25 · school year 2024–25 · methodology →
What is the climate like in Green Bay?
Hottest month: July (78°F avg high). Coldest: January (13°F avg low). Annual precipitation: 32.4 in.
30-year climate normals (1991-2020) for Green Bay from the U.S. National Oceanic and Atmospheric Administration. See methodology §15 for the gridded vs. station source path.
Average monthly highs & lows · 30-year normal (NOAA 1991–2020). Every number on this chart is an average.
bar = avg daily high → avg daily lowprecip in inches below each barprecip in millimeters below each bar
Natural-hazard exposure for Green Bay from the U.S. Federal Emergency Management Agency's National Risk Index (FEMA NRI December 2025 v1.20.0). NRI is an expected-annual-loss composite calibrated on 1996–2019 historical losses, published at the U.S. county grain. See methodology §17.
County
NRI composite
Rating
Top hazards
Brown County
90.0
Relatively Moderate
Cold Wave 98.1 Relatively High · Hail 95.7 Relatively High · Lightning 95.0 Relatively High
Source: FEMA National Risk Index · FEMA NRI December 2025 v1.20.0 · methodology →
How fast is home internet in Green Bay?
14 non-satellite ISPs serve the area; 49% of locations have gigabit-capable service per ISP filings.
Fixed broadband availability for Green Bay from the U.S. Federal Communications Commission's Broadband Data Collection (BDC), as of June 30, 2025. Every speed and provider count below is an ISP-reported advertised maximum — not measured throughput. Actual delivered speeds typically run 60–80% of advertised. See methodology §16.
Measure
Value
Note
Providers serving this city
14 + satellite
distinct ISPs, excluding satellite-only
Fiber providers
12
offer fiber-to-the-premises somewhere in the BDC
Units with ≥100/20 Mbps fixed
100.0%
share of broadband-serviceable units, ISP-reported max
Locations with ≥100 Mbps upload
49.9%
derived: max(fiber ≥100/20, gigabit). Fiber is symmetric; gigabit is ≥100 up by definition
Units with ≥1 Gbps fixed
49.2%
share of broadband-serviceable units, ISP-reported max
Total broadband-serviceable units
51,423
residential locations in the FCC Fabric (not households)
Source: FCC BDC · as of June 30, 2025 · methodology →
In-state context.
Green Bay sits at state rank #3 among 608 cities in Wisconsin. Nearby in the state ranking:
Just above in the profiled set: Georgetown, TX · #306 · 106,907 residents.
Just below in the profiled set: Fayetteville, AR · #308 · 106,623 residents.
Quick travel facts for Green Bay
Quick travel facts.
Nearest commercial airport
Austin Straubel International Airport(GRB) · 8 mi 12 km from city centroid
Sources: elevation from USGS Elevation Point Query Service (3DEP) · nearest airport from OurAirports CSV (FAA-aligned, type=large/medium, scheduled_service=yes) · best months derived from NOAA 1991-2020 normals · methodology →
Frequently asked questions about Green Bay.
How many people live in Green Bay, WI?
Green Bay has 106,675 residents as of July 1, 2025, making it the #307 largest city in the United States and #3 in Wisconsin. Source: U.S. Census Bureau Population Estimates Program, Vintage 2025.
Is Green Bay growing or shrinking?
Green Bay has shrunk 0.6% since the April 2020 census baseline, losing 692 residents. The most recent year ticked up slightly (+219 residents, +0.2% from 2024 to 2025). Source: Census PEP Vintage 2025.
What was Green Bay's population in the 2020 census?
Green Bay covers 45.5 square miles of land, with a population density of about 2,346 residents per square mile. Source: Census Gazetteer 2025.
What is the median household income in Green Bay?
$66,206, about 15% below the U.S. median. Source: ACS 5-year estimates, 2020–2024.
SourceU.S. Census · PEP
VintageV2025
Reference2025-07-01
Place typeIncorporated place
GEOID5531000
Last build2026-08-27
Sources · provenance
Every listed dataset is used on this page.
The GEOID for Green Bay is 5531000. These are the official datasets used by this profile's main data modules; click "methodology" for inclusion rules and the V2019 ↔ V2025 seam, or "source" for the raw publisher page. The headline population value above includes a source-detail disclosure with publisher, dataset, vintage, native geography, transformation, and caveat.
